Built from sport. Engineered with AI.

We design and build technology for real problems in sport, performance and wellbeing.

A sprinter blurs across the start line of an empty track
 More than 20,000PeopleHave used our products
 More than 80CountriesAcross ATHLX products

We turn real problems in sport, performance and wellbeing into products.

ATHLX AI LTD — Canada

05 Athletes

Trusted at the highest level.

Olympic rings

Athlete archive · 002

Black and white portrait of volleyball player Justine Wong-Orantes, arms crossed
002

Justine
Wong-Orantes

Olympic Gold Medalist
Best Libero Awardee
ATHLX athlete
Black and white portrait of fencer Ali Pakdaman holding his mask and sabre
001

Ali Pakdaman

3× Olympian
World Champion
ATHLX Performance athlete

03 Selected work

Built for real problems.

04 products · 4+ years

An iPhone held up to scan an athlete standing with arms outstretched, showing height, shoulder width, arm span and leg length
W/01Sport discovery / Computer vision

ATHLX AI

Helping Gen-Z discover sports that fit their physical profile.

  • LiDAR
  • iOS
  • Anthropometrics
  • Youth sport
Selected to present at Web Summit Lisbon 2023
The ATHLX sensor on an athlete’s wrist
Ali Pakdaman celebrating in competition
Team status screen grouping athletes by readiness
W/02Elite performance / Wearable intelligence

ATHLX
Performance

Turning wearable data into individualized training, recovery and coaching decisions.

  • Heart rate
  • HRV
  • Training load
  • Recovery
  • Movement
  • Readiness
For coaches and staff of professional teams
RaxUp Athletes on a phone: an athlete in a training hall reacting to left and right arrow cues, with lives and score on screen
W/03Cognitive performance / AR

RaxUp
Athletes

Mental training athletes can do anywhere, using movement, cognitive science and their phone.

  • Focus
  • Reaction time
  • Memory
  • Coordination
  • Cognitive control
  • Decision-making
RaxUp Wellness on a phone in an office: an employee reaching for targets in a movement challenge, with score and timer on screen
W/04Workplace wellbeing / Gamification

RaxUp
Wellness

Turning workplace mental wellbeing into a shared, competitive experience.

  • Leagues
  • Leaderboards
  • Team challenges
  • Enterprise
Showcased at HR Summit Dubai 2025

Already running with established companies.

04 How we build

Different problems. Same way of building.

We start with a problem we understand from sport. Then we combine design, science and technology to build something people can actually use.

  1. 01Observe
  2. 02Understand
  3. 03Build
  4. 04Test in the
    real world

06Core Team

We didn’t enter sport from tech. We came to tech from sport.

ATHLX is built by former and active athletes, engineers and designers who understand the problems firsthand.

Portrait of Mohammadali

MOHAMMADALI 

FOUNDER

Former national épée fencer.

  • Product
  • Performance
  • Company vision
Portrait of Hossein

HOSSEIN 

CTO

Engineer and former competitive fencer.

  • Engineering
  • Hardware
  • AI
  • Systems
Portrait of Ahmadreza

AHMADREZA

CO-FOUNDER & CSO

Entrepreneur and University Professor

  • BUSINESS
  • GROWTH
  • STRATEGY
Portrait of Kiarash

Kiarash

Developer

Professional soccer player and software developer.

  • Software
  • Product engineering
  • Athlete experience
Portrait of Mahan

Mahan

Product Designer

Designs how athletes, coaches and teams use our products.

  • Product design
  • UI / UX
  • Experience
  • Visual systems

07 Track record

Built in the real world.

  1. 2023Web Summit — LisbonATHLX AISelected to present.
  2. 2024RaxUpRaxUp AthletesExpanded athlete cognitive training internationally.
  3. 2025HR Summit — DubaiRaxUp WellnessShowcased to enterprise teams.
  4. 2026ATHLX PerformanceProfessional teamsPerformance intelligence for professional teams.

08 Science

Sport first. Technology second.

Our products start with real performance problems, then use the right combination of science, software, sensors and AI to solve them.

Sport experience Product design Science AI Engineering

09 Next

We’re building what sport needs next.

From athlete development to elite performance and workplace wellbeing, ATHLX turns real problems into working products.